Engage More Customers, Deliver Better Business Results
Detect mobile devices and engage users with targeted, personalised information so you can:
• Understand customer behaviour and capitalise on it with analytics such as dwell times, high traffic zones, and heat maps.
• Build new ad revenue through third-party mobile advertising opportunities
• Acquire new customers and retain existing ones by providing more engaging experiences at your venue.
• Increase revenue by providing visitors with content and promotional offers that match their preferences and location.
• Improve customer experiences by simplifying mobile guest connectivity.
Here are some ways diverse industries are using technology solutions to capitalise on the 11.5 billion mobile-ready devices and connections expected by 2019.
• Hospitals help patients and visitors navigate to the right clinic on time and show them nearby services they can use.
• Educational institutions personalise the learning experience and issue location-based safety alerts directly to student smartphones.
• Airports help travellers find departure gates quickly and provide itinerary updates.
• Retailers help shoppers find products, compare prices, and learn about relevant in-store promotions.
• Hotels provide Wi-Fi to guests and share information on nearby amenities and services. They might even create a “virtual concierge” app for visitor phones.
The solution can be deployed as either an on-premises or a cloud-based solution.
ISG Technology and Cisco offers professional consulting and technical services specifically to help you plan, build, and manage these and many other innovative technology services.
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